Studio XO is singularly attempting to disrupt the fashion industry and what you and I define as fashion. Their vision is so poignant and each of their fashion tech experimentations so progressive, it is safe to say they are Fashion Futurists shaping the future evolution of what we will wear.
What is remarkable is how each project taps into the most primative human desires: the lust to fly or simply be and feel connected. The narratives they weave into their work are not only compelling, but allow us all to connect to it on a more visceral level.
Nancy Tilbury and Benjamin Males of Studio XO have the courage to build what the rest of us might dismiss as impossible.